The Project
create the key messages for a new business
Smart Solar Energy Co. is a hired me to collaborate with their designer to create the content for its new website, as well as a content and messaging strategy that would help the new company stand out in a saturated market.
The Brand
smart solar energy co.
Guided by the company’s values and vision, I wrote the brand’s key messages and used those as pillars that informed the website architecture and subsequent blogging content strategy.
The Deliverables
key messages
copywriting
taglines
content strategy
